Signed in as:
filler@godaddy.com
Why Work With Us
We specialise in WooCommerce payment setups — cutting processing costs, reducing chargebacks, and fixing the checkout leaks that quietly kill margin.
Get Your Free Guide Below
I'm Matt Proud welcome to my personal consultative page.
Specialising in ecommerce payment gateways, I work 1-1 with SMEs to improve how their website takes payments — WooCommerce, Shopify, or custom.
Backed by Global Payments, lost revenue isn't just about rates. Declined transactions and poor checkout conversion cost you too.
A free consultation gets you straight answers.
About Payflows
Built for UK Online Retailers Turning Over £100k+
If you're running a WooCommerce or Shopify store and using Stripe, PayPal, or your platform's built-in payments — there's a good chance you're paying over the odds or sitting on more risk than you think.
I work with businesses between £100k and £10M turnover who want a cleaner, cheaper, more stable payment setup.
What Most Merchants Don't Know About Their Payment Setup
Stripe and PayPal are fine for getting started. But as you scale, the cracks show.
Your funds can be frozen with no warning. Dispute ratios are monitored across thousands of merchants — not just yours. And you're charged the same flat rate whether you're processing £10k or £1M a mont
What Most Merchants Don't Know About Their Payment Setup
Stripe and PayPal are fine for getting started. But as you scale, the cracks show.
Your funds can be frozen with no warning. Dispute ratios are monitored across thousands of merchants — not just yours. And you're charged the same flat rate whether you're processing £10k or £1M a month.
A dedicated merchant account through Worldpay changes that. You get your own account, your own risk profile, and rates that reflect your actual business — not a pooled average.
Running Shopify In-Store and Online?
Worldpay 360 is built for Shopify merchants selling across both channels. Your stock syncs automatically between your online store and your physical till — no manual updates, no overselling.
Combined with Worldpay's processing rates, it's a meaningful upgrade from Shopify Payments — especially once you
Running Shopify In-Store and Online?
Worldpay 360 is built for Shopify merchants selling across both channels. Your stock syncs automatically between your online store and your physical till — no manual updates, no overselling.
Combined with Worldpay's processing rates, it's a meaningful upgrade from Shopify Payments — especially once you factor in the surcharges Shopify adds when you use a third-party gateway.
If you're on Shopify and taking payments in person as well as online, this is worth a conversation.
The Hidden Risk
VAMP & The Risks of Payment Facilitators
The Risk You Might Not Know You're Carrying
Visa's Acquirer Monitoring Programme (VAMP) tightened its thresholds in April 2026. Dispute and fraud ratios are now measured more strictly — and payment facilitators like Stripe manage that risk across their entire merchant pool.
If thresholds are breached anywhere in that pool, your account can be restricted or funds held — even if your own dispute rate is fine.
A direct merchant account means your risk profile is yours alone.
